(AFP) – The creators of a new reality TV show competing activists to promote a charitable cause backtracked Thursday and profoundly changed their project in front of the lively controversy that it has aroused in recent days.
Named “The Activist”, the program was to be broadcast on the American channel CBS in October and co-produced by the NGO Global Citizen, with stars such as singer Usher and actress Priyanka Chopra as presenters.
The audience was supposed to follow the adventures of “six activists” trying to “create movements powerful “and” to bring real change to one of the three vitally important global causes: health, education and the environment, “according to the channel’s website.
The candidates will “face each other in challenges”, their “success being measured by the reception given to their online publications, the analysis of social networks and the comments of s presenters “, continued CBS.
The final was scheduled on the sidelines of the G summit 20 in Rome, at the end of October , where budding activists had to seek funding and “sensitize the public to their cause.”
This menu had given nausea to many activists, personalities and ‘anonymous netizens.
“Couldn’t they give the money directly to militant causes, rather than turn activism into a game and give a fraction of the money? necessary in a + price +? People are dying, “actress and feminist activist Jameela Jamil tweeted.
Faced with this rain of criticism, the producers announced that they were changing the format of the show, abandoning the “challenges” and the multiple episodes to make it a unique documentary.
“We were wrong,” Global Citizen apologized. “Activism is based on collaboration and cooperation, not competition “, recognized the NGO which fights against poverty, for the preservation of the environment and for equity.
” J ‘ I was touched by the power of your reactions, ”Priyanka Chopra launched to her 27 million followers on Twitter.“ The show was wrong, and I’m sorry that my participation on this show has disappointed so many of you. “